Marketing Manager

Marketing Manager

  • Brighton
  • Applications have closed

MARKETING MANAGER

Position: Marketing Executive / Manager

Hours: flexible hours available on either a part-time or full-time basis

Reports to: HR, Marketing & Business Support Manager

Salary: Up to £45,000 + 10% performance related bonus per annum, depending on experience

 

OBJECTIVE:

To help European Recruitment expand and improve, to drive and deliver our Unique Selling Point to current and new clients and candidates, and to generate sales leads through inbound marketing campaigns.

RESPONSIBILITIES:

  • Implement new marketing strategies in line with business growth plans
  • Create and implement strategy and content plans for digital marketing purposes to improve our presence through online platforms and social media
  • Develop and implement strategies for SEO to increase number of visitors to our website, number of conversions, and increase website DR
  • Create and deliver inbound marketing campaigns to drive lead generation and brand awareness
    • Create microsite landing pages and report on analytics from said campaigns using email marketing platform, Force24
  • Improve marketing collateral, such as pitch documents and company branding
  • Research new media opportunities that may benefit the business, including, but not limited to, job boards we can use to find new candidates / clients
  • Create content – oversee company blog, announcements, infographics
    • Oversee co-ordination and production of video marketing (alongside external suppliers if needed)
  • Maintain and update company websites
  • Research, develop and deliver opportunities for company-led or partnered events

 

N.B. The above is not an exhaustive list of duties and you may be expected to perform different tasks as the role evolves.

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